MRH GROUP DATA PRIVACY POLICY

General

The purpose of this Privacy Policy is to inform individuals how MRH Group captures, uses and shares Personal Data within the company.

This Privacy Policy sets out how MRH Group, including all its subsidiaries, complies with European Union data protection requirements. MRH Group is committed to privacy and will only use information by which individuals can be identified (“Personal Data”) in accordance with this policy.  This policy applies to all of MRH Group´s websites and processing of personal data.

Security

MRH Group is committed to ensuring that Personal Data is secure. To prevent unauthorized access or disclosure, MRH Group has therefore put in place appropriate physical, electronic and working procedures to safeguard and secure Personal Data collected.

Personal Data collected by MRH Group

MRH Group may or may not collect Personal Data depending on which activity is performed.  The intent is to minimize collection. Data provided by Individuals is only collected if necessary to meet legal obligations, fulfil agreements, or if it is in our legitimate interest to handle or if the Individual explicitly has given their consent to specific use of their data.

MRH will provide information of how data will be used at point of capture or by other means if the data is provided by third parties.

MRH Group may place ads on its websites, on publishers' websites or within email content, either directly through the publisher or via a third party. For Individuals interacting with the advertising content, ad server companies may collect information about Individuals such as domain type, IP address, clickstream data. This information is not identifiable by Individuals’ Personal Data other than through SessionID.

MRH Group’s use and sharing of personal data collected

MRH Group may use collected Personal Data for the following purposes:

  • To improve its products and services offering;
  • To evaluate and recruit employment candidates;
  • To support and manage resellers and other service providers, including processing payments, accounting;
  • Marketing optimization, including, market research, analyzing and improving marketing campaigns and profiling internet users;
  • With Individuals’ consent, for marketing purposes, including direct marketing, follow up by email, phone or mail with Individuals who requested informational materials to provide further information and send promotional email or mail about MRH Group´s offerings

MRH Group will not sell Individuals’ Personal Data to third parties

For the purposes listed above, MRH Group may share Personal Data with authorized vendors and resellers.

The European Commission Standard Contractual Clauses (“Model Clauses”), governing the transfer of personal data to countries whose national laws do not provide an adequate level of data protection, have been ruled by the European Commission to offer sufficient safeguards for the protection of individuals’ privacy and fundamental rights and freedoms, including the ability to exercise those rights. Data processors to MRH Group will be contractually committed to process information in accordance with the provisions of European data protection legislation, and the transfer will be made in accordance with written agreements in the form of the Model Clauses.

Individuals’ Marketing Choices

MRH wishes to facilitate for customers and resellers to set their preferences in how to obtain relevant information that matches your musical and instrumental preferences. Consequently consumers can opt in and out of subscribing to newsletter and/or getting rich relevance in offerings (profiling).

Individuals may opt out of the email newsletter group associated with the Connected customer club at any time by adjusting the box in the newsletter.

Individuals may switch off the feature that analyses and proposes offerings based on the individuals purchasing history and browsing (profiling) when disable cookies.

Rights of the data subject

According to GDPR consumers have certain rights in relation to the personal data processed by organizations like MRH. Individuals who wish to get a copy for inspection of their Personal Data retained within MRH may contact MRH Group as per below. Likewise, should an individual wish to correct Personal Data or desire to be erased from our records, Individuals may do so by writing to or sending an email to: 
Data Protection Officer at MRH
personaldataprivacy@musicretail.com
When doing so, please ensure that your full name and address is provided

Please bear in mind that other national laws require that personal data is kept for various lengths of time depending on the law at hand, regardless of data privacy, when requesting erasure. For example tax authorities stipulate that book keeping records are kept for 7 years plus the remainder of the current year.